How we work

Built by instructional designers, not marketers.

Corvid & Ash was founded by two former instructional designers from adult-education backgrounds who kept meeting brilliant experts with course platforms full of unfinished modules and no real sequence.

A tight six-module course that finishes beats a bloated twenty-module one that doesn’t. Every module earns its place by moving the student toward a stated result — and you still sound like you when you deliver it.

The engagement, start to finish

Four steps, in this order.

01

Extract

Structured interviews pull the knowledge out of your head, including the parts you do automatically and never write down.

02

Sequence

A full module and lesson map, ordered around the result the student is actually trying to reach.

03

Build

Lesson scripts, assessments, and supporting materials, ready to record or hand to your production team.

04

Test

One structural revision round, so the sequence gets tested before it’s locked. Where it makes sense, a small pilot cohort before a bigger build.

What we don’t do

We don’t run your launch.

We stay out of your launch strategy and your ad spend on purpose. Our job is the part that happens before any of that matters: a curriculum that actually teaches, in an order that actually works. Launch and marketing are handled by people who specialize in them.

Ready to structure what you know?

Let’s map the course.

Tell us what you teach and who you teach it to. We’ll tell you honestly whether it’s a 4-module course or a 12-module program.

One call · an honest answer on scope
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