Posting more isn’t the fix. Posting with a strategy is.
I’m Faye Dutton, and I help businesses fix what’s actually broken about their social media — not their camera skills or their caption game, but the strategy underneath it.
I’m not a content creator you hire to post for you. I’m the strategist who tells you what to post, why, and to whom.
You don’t have a content problem. You have a plan problem.
Most businesses I meet are already posting three, four, five times a week, and still can’t say what any of it is supposed to accomplish. I fix that gap first, before we talk about a single piece of content.
Three ways to get unstuck.
Every engagement starts with the same question: what is this account actually supposed to do for your business?
Strategy Audit
A full teardown of your current social presence against your actual business goals, not follower count.
90-Day Content Strategy
A documented plan mapping what to post, on which platform, and why — built around your specific offer and audience.
Monthly Strategy Advisory
Ongoing sessions to adjust the strategy as platforms shift and your business changes, so the plan doesn’t go stale.
I’d hired three content creators before Faye. None of them asked why we were posting. She did, first question, and that changed everything about our account.
Renata Suarez
Founder, Suarez Skincare Studio
Let’s find out what your account is missing.
One call is usually enough to tell you whether the problem is your strategy, your platform choice, or something else entirely.