About Aster

I left a corporate beauty job when I realized how much greenwashing I was helping sell.

I spent years inside brand marketing rooms watching “sustainable” get slapped on packaging that changed nothing about how a product was actually made. Leaving felt necessary, and starting this site felt like the correction.

I test every product myself, for months, not days — and I only recommend what holds up for your skin and for the claims on the label.

7 yrs testing sustainable beauty · 300+ products tested and reviewed · 1 corporate marketing job left